Posts Tagged ‘Non-profit’

To be a for-profit or non-profit

October 11, 2007

We debated and talked to many people about the ‘business model’ we wanted to adopt.  In the end it was a question of alignment with our audience and the segments we want to serve and work with.  These are schools, museums, teachers, parents, writers.  Then there is the question of the sensibility that being a non-profit brings to the work we want to accomplish.  There is certainly a higher mission that we aspire to.  And being a non-profit allows us to pursue it unapologetically.